Disseminating Wins and Results
Many organizations that plan and implement change strategies disseminate information about their wins and results to organizational and community stakeholders. As we read in Step Five, this is an important part of the change process and in demonstrating the value of the proposed change. The Bill and Melinda Gates Foundation has developed an executive summary on one of their change plans, College-Ready Education. Review the two-page executive summary of this change plan and write a critique of their plan that includes the following:
- How they have established shared value
- Cost vs. Benefit
- Tangible and observable results
- Data-based planning
Cite specific examples from the executive summary to substantiate your assertions of strengths and weaknesses. Discuss additional ideas you have for improving the executive summary or ideas that could be useful to you in your own change endeavors.