Week 4 – Assignment 1: Complete a Conference Presentation with Abstract

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  • Well done! You have completed the assignment
     Due October 17 at 11:59 PM

    For this assignment, imagine you have been invited to speak at an annual conference for leaders and professionals in your industry on the topic of “Corporate Social Responsibility—Are Companies Just Paying Lip Service to Activists to Maintain a Positive Public Image?” Conduct research to identify an appropriate upcoming conference and find out what their paper submission and abstract guidelines are. Assume you must submit an abstract for publication in the conference catalog and a PowerPoint that will be shown to the audience during your presentation.

    The abstract should be written in MS Word and be followed by a series of keywords (for additional instructions on how to write an abstract, review the resource from Academic Conferences & Publishing International in this week’s resources).

    The PowerPoint presentation should include the following content:

    • Conference name, date, and location with a hyperlink to conference website + your name
    • Introduction to the topic of CSR, with appropriate definitions of key concepts
    • Theoretical underpinnings of CSR
    • A brief history of how organizations in your industry have adopted the CSR concept, with examples (you may use your own company as the ‘case’ or other companies with which you are familiar)
    • A thorough discussion of the question posed in the conference topic (are companies just paying lip service?) and your conclusion
    • Recommendations for leaders in your industry on:
      1. How to improve their CSR efforts
      2. How to measure outcomes

    Incorporate appropriate animations, transitions, and graphics as well as speaker notes for each slide. The speaker notes may be comprised of brief paragraphs or bulleted lists.

    Abstract Length: 1 page

    Presentation Length: 12-15 slides, not including title and reference slides

    Notes Length: 200-350 words for each slide

    References: Include a minimum of 3 scholarly resources.

    Your presentation should demonstrate thoughtful consideration of the ideas and concepts presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards. Be sure to adhere to Northcentral University’s Academic Integrity Policy.

    Upload your document and click the Submit to Dropbox button.

  • Well done! You have completed the assignment
     Due October 17 at 11:59 PM

    Based on the readings and your own professional experiences, write down three (3) problems that you think exist in businesses or organizations, in relation to sustainable practices or CSR initiatives. Make a note of the sources you found that support the existence and scope or magnitude of those problems.

    For example, some problems related to sustainability or CSR may be:

    • Manufacturing companies in the aerospace industry use less than 10% of recycled materials in the production of new airplanes.
    • CSR initiatives by local retail companies in Chicago are often limited to supporting local sports activities and school supply drives, neglecting larger community issues such as gang violence and poverty.
    • Research shows that more than 50% of large IT corporations claim in their annual reports that they dedicate at least 3% of their profits to CSR initiatives benefitting local charities but an audit shows that those companies spend less than 1% on CSR activities, on average.
    • Despite efforts to reduce carbon emissions from car traffic, 90% of all large cities in the United States have no plans for how to increase bike traffic.

    After you have documented your ideas for problems, subject them to the following “CORE” test:

    C = Does the problem have significant negative consequences to involved stakeholders?

    O = Is the problem specific to a particular organizational context and a particular population?

    R = Is the problem realistic as the basis for a research study that can be completed in a few months?

    E = Is the problem evidence-based—i.e., supported by data, such as statistics or research findings, that help establish that the problem actually exists in real-life across organizations/populations and that the consequences are, in fact, significant?

    If you can answer yes to all of these questions, you have a candidate research problem!

    The next step is to select one of the identified problems and restate it as a research problem that could be used in a dissertation study. Review the guidelines provided by the Dissertation Center on how to identify and write a problem statement (see weekly resources).

    Then, rewrite your problem so it follows this outline:

    Your problem statement is a short (250-300 words), 3 paragraph section, in which you:

    1. Explain context and clearly state problem.

    2. Explain the negative consequences of the problem to stakeholders, supported by statistics and/or recent research findings.

    3. Explain the gap in the literature.

    Note: Identifying gaps requires you to review the literature in a thorough fashion; so, for now, you may speculate on a gap if you have not found one in the readings.

    Document your problem hunt in a paper and be sure to include:

    1. Your initial list of problems related to sustainability or CSR
    2. Your analysis of those problems based on the CORE test
    3. Your justified selection of a research problem
    4. A rewritten version of the selected problem, following the 3-part outline above

    Length: 1-2 pages, not including title and references pages

    References: Include a minimum of 3 scholarly resources.

    Your assignment should demonstrate thoughtful consideration of the ideas and concepts presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards. Be sure to adhere to Northcentral University’s Academic Integrity Policy.

    Upload your document and click the Submit to Dropbox button.

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