week assignment 1
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The Apex Chemical case will help you make decisions regarding the
best growth option for this particular company. In the case, you will
see that the company has two options for growth. Based on the limited
information presented in the case, you must make a choice between the
two options under consideration.
This case was adapted from a case written by Edward C. Bursk and Stephen A. Greyser.
Apex Chemical Case Presentation
Alternate Version of the Apex Chemical Case Presentation
Case Question
Given the limited information in this case, which product would you recommend that Apex commercialize? Why?
- Compose your answer to the case question as a MS Word document (Arial, 11 pt, 1.5 spacing). Your submission must be 2 to 3 pages in length.
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