Read the Diagnostics Services Inc. case. Each question should be discussed thoroughly in 200-250 words.

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Read the Diagnostics
Services Inc. case . Each question should be discussed thoroughly in 200-250
words. Must use correct APA guidelines, correct grammar must cite and use 3
references. No essay must use your own words.

1. Provide a summary of the case including
an analysis of the key facts and potential dilemma.

2. What are some of the problems that DSI’s
salespeople have experienced as a result of not having had the direction of a
sales manager for the first 12 months?

3. What process should be used to design
new territories for the 6 sales reps? What sources of information are available
to design these territories?  

4. Assume you are Lydell. What types of
information would you use to conduct a sales analysis of your reps’
territories?

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